The football club Manchester City has signed its largest commercial deal to date with the clothing manufacturer Puma.
The agreement, which applies from next season, is worth up to GBP 600 million (approximately SEK 7 billion) over a ten-year period.
It reports the Financial Times with reference to sources.
The collaboration is expected to be public on Thursday.
The agreement also applies to four of Manchester City’s sister clubs within the so-called “City Football Group” group.
A person near Puma stated to FT that the clothing manufacturer does not, however, expect to pay full compensation since there are performance-related clauses in the agreement.
Manchester City is currently sponsored by Nike in a sweater agreement worth £ 20 million annually over a six-year period, according to FT.
Puma supplies shirts to Arsenal, for example, which expires after the season when the London club moves to rival Adidas.